Blackhawk Network Acquires CashStar for $175 million
The acquisition strengthens Blackhawk's position in the emerging digital gift card market and establishes Blackhawk as a leading provider in the fast growing first-party digital gift card market.
Paint Nite® Selects Velocity B2B to Launch and Drive its B2B Gift Card Program
The Creative Entertainment Leader Expands Relationship with CashStar By Leveraging its Independent B2B Program Management Agency CashStar today announced that Paint Nite, the global leader in Creative Entertainment, has signed on with Velocity B2B, CashStar’s independent business unit offering end-to-end agency services for B2B gift card programs. Velocity B2B provides the resources and expertise that […]
CashStar’s Velocity B2B Business Unit Partners with SEPHORA for End-to-End B2B Gift Card Program Management
CashStar’s New, Independent Agency Provides Comprehensive Services to Accelerate B2B Gift Card Sales CashStar today announced that it has partnered with SEPHORA, the global prestige beauty retailer, to assist in its gift card program management using Velocity B2B℠, CashStar’s new independent business unit. With the support of Velocity B2B’s end-to-end agency services, SEPHORA can now […]
CashStar Launches Velocity B2B Business Unit Providing Merchants with End-to-End B2B Gift Card Program Management Services
New Independent Division Drives Client Growth in $25 Billion Business-to-Business Gift Card Market CashStar today announced a new independent business unit, Velocity B2B™, which offers merchants comprehensive business-to-business (B2B) gift card program management services. Combining deep expertise and industry-leading technology, Velocity B2B can grow business-to-business gift card sales quickly, securely and with minimal resource investment […]