FirstAnnapolis

A Quick Test Drive of the Uber Gift Card…Use Cases Abound

Originally published by John Grund and Aaron Mercurio on First Annapolis. Uber recently launched a gift card just in time for the holiday season. The cards are being promoted and distributed online (our test was triggered by an email from Uber) and in physical stores (Target, Gamestop, and others are listed as distribution partners). We […]

Last-Minute Holiday Gifts for $35 or Less

Originally published by Crystal Kim on Barron’s. First tip: don’t stress. Here’s how to embrace digital gifting—in a personal way.

Marketing Daily

With Rocks And E-Gifts, Nordstrom Out To Win Christmas

Originally published by Sarah Mahoney on Marketing Daily. Heading into the holiday’s final heat, Nordstrom is trying some new digital tricks to win over customers. For one thing, it has taken the ever-so-impersonal gift card one step further, turning it into specific digital gifts. And for another, it has brought its leather-bound rock from gag […]

Seattle Times

Retailers expanding their digital options for customers

Originally published by Janet I. Tu, business reporter, on The Seattle Times. As retailers make big pushes into e-commerce, they’re also working to bring more digital technology into their physical stores. When Nordstrom and digital gift-card company CashStar rolled out Product eGifting this week, it was the latest in a series of technological offerings the […]

Glossy

Holiday shopping hacks go digital

Originally published by Bethany Biron on Glossy. Retailers know holiday shopping can be a major pain, so they’re leveraging digital technologies to help consumers accelerate the process. Building upon emerging technologies that were prominent this year, such as chatbots, subscription services and mobile apps, brands are getting innovative about helping shoppers identify gifts. Here are […]

Best Gift Cards for the Holidays 2016

Originally published by Brian O’Connell on The Street and picked up by MSN. Historians may not write serious, somber tomes on the subject, but gift cards are beginning to have a legacy—at a time when they’re wildly popular with the consumer public. The first gift card, in fact, was produced in 1994 by Blockbuster, a […]

Fox 5 TV New York

Nordstrom unveils new e-gifting program [VIDEO]

Originally published by Baruch Shemtov on Fox 5 New York. One department store is trying to save people this year from the awkwardness of giving or receiving a bad gift. Fox 5 in New York covered the new Product eGifting program at Nordstrom.[/caption] Nordstorm is helping its customers find the perfect holiday present. With Nordstrom’s […]

pymnts.com

CashStar Releases New eGifting Solution

Originally published on PYMNTS.com. Prepaid commerce solutions provider CashStar recently announced the release of its new Product eGifting solution for retailers. The gift of giving just got a whole lot easier and more digital, thanks to one Portland, Me.–based company. Prepaid commerce solutions provider CashStar recently announced the release of its new Product eGifting solution […]

GeekWire

Size? Color? Nordstrom eGifting helps shoppers send a gift and recipients fill in the details

Originally published by Kurt Schlosser on GeekWire. Nordstrom is adding a new shopping option called eGifting that makes it easy to send a gift this holiday season — and also takes the pressure off knowing such details as size and color of an item or the shipping location for the person on the receiving end. […]