Nordstrom Streamlines B2B Gift Card Sales With CashStar
Originally published by PYMNTS.com. Nordstrom is broadening the scope of its B2B gift card operations by teaming up with prepaid card company CashStar. Using CashStar Business, Nordstrom is now offering Gift Cards for Business, a program that helps its business partners order Nordstrom gift cards and manage accounts. In an announcement Tuesday (Nov. 22), Nordstrom […]
Sephora rewards social media users without having to go private
Originally published by Brielle Jaekel, Mobile Commerce Daily. Sephora is taking its social engagement strategy one step further by adopting a solution that will reward users with gift cards via social media. Building on top of its previous relationship with prepaid commerce solutions vendor CashStar, Sephora will be interacting with consumers on social media with […]
UBER Releases Digital Gift Cards
Originally published by The Technews Uber releases digital gift cards which you can buy for your friends, family, and anyone else who paid for your fare in the past. Holiday season is almost here and it is also the season of getting gifts. The trend of gift giving has also changed. Before the digital age […]
Uber starts selling digital gift cards online
Originally published by Mariella Moon on Engadget You can send Uber e-gift cards straight to your recipient’s email address. Uber has made it much easier to buy Uber e-gift cards for friends, family and anyone else who paid for your fare in the past. You can now get digital gift cards straight from Uber’s website […]
CashStar Launches B-to-B Gift Card Program Management Agency
Originally published by Payments Journal, overview by Ben Jackson, Director, Prepaid Advisory Service at Mercator Advisory Group CashStar, a digital gift card provider and program management company, has launched a new unit to help retailers and restaurants manage their business-to-business gift card opportunities. The Velocity unit will help with strategy, business management, sales and marketing, […]
CashStar Helps Paint Nite Deliver Heightened Customer Experience
Originally published by Jim Tierney, Loyalty360. Paint Nite recently launched its new e-commerce gifting experience on the CashStar Commerce platform, just in time for the holiday gifting season. Sean McGrail, president and co-founder of Paint Nite — the world’s largest social painting experience provider and community — wanted to heighten the customer experience and make […]
Data Drivers: Digital Gifting by the Numbers
Originally published by PYMNTS.com. Gerry Gilbert, VP of products at CashStar, tells Karen Webster what’s keeping 10 percent of retailers from making one of the easiest sales they could ever make. In retailing, as a Nobel laureate once wrote (and sort of sang!), “the times they are a-changin” — a sentiment that extends handily to […]
What Makes a ‘Genius’ in Digital Customer Engagement?
Originally published by Jim Tierney, Loyalty360. Digital is moving so fast these days, especially as mobile seems to gain more momentum with each passing hour. Digital customer engagement today seems an imperative for brands seeking to stay at the head of the customer loyalty pack. L2 released a variety of reports in recent months, ranking […]
The 20 Best Digital Gift Card Programs
Originally published by Ayaz Nanji, MarketingProfs. Sephora and Starbucks have the best digital gift card programs among retailers in the United States, according to recent research from RSR and CashStar. The report was based on analysis of the digital gift card programs of 100 major retailers and food-service providers in the US. The researchers evaluated […]