With 80% of shoppers planning to purchase at least one gift card in the holiday season, in-store gift cards offer a convenient gifting option for consumers. Merchants that recognize the opportunity to bring continuity to their in-store merchandising efforts are well positioned for program success.
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Featured Webinar
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Webinar: Gift Card Merchandising: Maximizing Your Q4 and Planning for 2019
Webinars
Are You Getting Out-Gifted?
Discover which retail brands use gift card programs for marketing promotions, product warranties, customer appeasement and product returns. Are you?
Infosheets
Card Production and Fulfillment Services
CashStar’s gift card solution includes a branded platform for the sale of gift cards, card manufacturing, packaging, fulfillment and inventory management.
Infosheets
Restaurant Gift Card Programs
Over 140 restaurants use CashStar’s restaurant gift card programs to drive revenue growth and provide gift card teams with the support they need to succeed.
Webinars
Gift Cards Through the Eyes of Consumers
Watch the webinar that explored insights from our latest research conducted with consumers who have purchased gift cards through the CashStar platform.
Reports
Developing a Mobile Payments Strategy: Prepaid Considerations for Merchants
Mercator Advisory Group looks at the evolving mobile shopping and payment landscape to help retailers develop a mobile payments strategy.
Infosheets
CashStar On-Demand Activation
CashStar’s On-Demand Activation enables merchants to distribute inactive physical cards to allow recipients to activate those cards when they need.
Case Studies
Sephora Drives Faster Digital Gifting Revenue Growth
Leveraging CashStar Commerce, Sephora was able to offer personalized gift card experiences across all channels, increasing it's digital gifting revenue.
Reports
Digital Gifting Benchmark Study (2015)
Download the 2015 Digital Gifting Benchmark study to find out which brands are leading the way and where there’s opportunity for improvement.
Case Studies
Landry’s Serves Up Digital Gifting Program
After launching their digital gifting experience, Landry’s saw a 33% increase in online gift card sales and 20% fewer customer service-related calls.